How important is video in social media today? Some would say that it is now the life and blood of your business, and many have built a successful social media marketing campaign solely around video.

 

It’s cray-cray how much video is influencing business these days…

 

When I first started, being a classic introvert, it was hard enough to get myself to do recorded video now all of sudden I’m being told I have to do LIVE videos!!

 

What??!

 

I’m mean, I totally get it, video’s rock but, the only disclaimer I want to add to my little article is… don’t think you have to jump onto every social media fad that pops up just because everyone is doing it.

 

I’ve been online for a long time and there’s been a whole lot of “pop-ups” that come and go.

 

If you are not ready to do something like a LIVE video on Facebook and now Instagram, then know that recorded video still works amazingly well!

 

It’s definitely better than not doing any video at all.

 

Ok… now on with the show…

 

There are three key reasons why video on social media has become increasingly important:

  • Its just Hot right now! Video gets more sharing and other interaction on social media than other types of content. People love videos.

 

  • Videos appeal to the most hyper-active age group of people on the internet – those in their teens, twenties, and early thirties.

 

  • Major social media sites have native features that allow you to share video easily and there is a wealth of tools that make video production easy.

 

  • One final reason is that your competitors are probably already using video.

 

Video is likely to become even more important in the future, so if you’re not using it now, it’s time to get started.

 

A good place to start is to observe your own social media activity.

 

Have you watched any videos on social media in the last few days or weeks? What were they and why did you watch them? This will help to give you some ideas on the type of videos you can create yourself.

 

For many network marketers just getting started with video, it’s hard to imagine what you should talk about. Here are some basic ideas for videos that you can make yourself:

 

Video On Social Media | Answer a Question or Solve a Problem.

 

Take a common question or problem your target audience face that your expertise can solve, and solve it for them in front of the camera. As a direct sales professional, your target market should be other people in your industry which means you already know what their struggles are and can create a video on social media and your blog that can show your ability and authority by coming up with the solution to their problem.

This is Attraction Marketing 101!

 

Video On Social Media | Get in Front of the Camera and Talk.

 

“Vlogs” or “video blogs” are simple and extremely popular on the internet.

If you don’t like writing a conventional blog post, you can fill your website with these types of content. So a Vlog is basically where you just sit in front of the camera and start talking. Take a topic that’s of interest to your audience and discuss it in a quick video of not more than a few minutes.

Express your opinion and ask for your audience’s.

 

Video On Social Media | Behind the Scenes.

 

Take your audience behind the scenes in your business or industry and show them a side they don’t usually get to see. Tape yourself at one of your companies marketing events, interview a influential person in your up-line. Or take the video camera/ phone with you on a vacation that you just won from your MLM company!

Show people your awesome lifestyle!

 

Video On Social Media | MLM Company Reviews.

 

Do some research on other companies in your niche and create a review to help your viewers make a choice on a company that may be right for them.

One thing though, never, ever do a negative review! It will just make you look bad. The idea behind this is that people will see you as an expert and a leader in the industry and many times will result in them asking to join your business.

 

Once again, this is Attraction Marketing at its finest.

 

These are just a few simple ideas to get you started. Remember that videos don’t have to be complex or perfect. In fact, short simple videos are the most shared on social media.

 

Lastly, make sure you’re having fun!

 

Allrighty then! That’s all I got…Lol!

 

If you want to learn more about this whole video on social media thing and anything else pertaining to marketing your business online. There is a wealth of information and a system to make your marketing efforts easier and more profitable HERE

 

Til Next Time…=)

April

 

 

P.S  If you're feeling stuck in your business even after you did everything your upline told you to do... Take a minute to Check out my 3 Step Marketing Blueprint to learn how to start marketing your business without feeling like a pushy salesman. CLICK HERE TO WATCH

 

April Ray

April Ray

CEO/ Founder

 

If you enjoyed this article, leave me a comment and share with your besties! =)

Email: april@theintrovertmogul
Ph: (619) 537-9864

 

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"As an introvert entrepreneur I don't particularly enjoy chasing strangers online, networking events, talking about myself on social media or anything else you can think of that involves selling! But, because I learned how to market online the right way, I don't have to do those things."

 

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