Create And Sell Online Courses For Passive Income! Even If You’re in Network Marketing

When I first got online, I was looking for ways to build my network marketing business, during the process I found out about how to create and sell online courses using membership site platforms. I was immediately intrigued because for an introvert, the idea of creating and selling online courses of my own WITHOUT having to build a team was super exciting.

So of course, I jumped in and tried to learn everything I could.

And I quickly discovered that I was in over my head!

There was A LOT!! A lot you had to learn and a lot you had to implement…

I mean, trying to put this whole thing together was so overwhelming that I literally had to put my dream to develop online training courses on the back burner.

Mind you this was in 2010, and things in the online course builder universe have improved quite a bit but, there are still a lot of moving parts that have to be taken on.

You coaches, network marketers and introvert online entrepreneurs that want to create multiple online income streams…

…Creating and selling online courses as a way of earning money is an amazing way to making passive, residual income.

Is it still a big undertaking to create and sell online courses?

Yes but, hold on to your hats because I’m going to show you the quick and easy way to get started using this highly anticipated Online Business Center.

Remember, the work you put in at the beginning will pay off in big profits once the course you’ve created is complete and ready for purchase.

That being said, you might be wondering whether you should create and sell online courses or if it would be better to create a membership site. Both can be profitable, and of course, you have the option of doing both.

In this article, I’ll explain the key differences between online courses and membership sites and give you ideas for how to build a membership site, and how to create and sell online courses (including information about the top online course software.)

Furthermore, we will also take an in-depth look into an All-in-One Business Center that has just been released. We’ll talk about what it is and how it can be a platform for not only membership sites and online courses but a whole slew of other necessary tools and training to help make creating and marketing your products super easy peasy and stress free.

(Man, had I had this in 2010 I would be so far ahead of my game right now!! But I digress… =))

If you’re a, online coach, course creator or network marketer, this one’s for you…=)

The Differences between Online Courses and Membership Sites

First, let’s start by exploring the differences between online courses and membership sites. If you create and sell online courses, you’ll be creating a course that people can take online, which differentiates it from an in-person course where you would be teaching it 1 on 1 or at a physical location.

That’s where it resonates with us introverts!

If you’re super uncomfortable about teaching in large groups having an online version of your course will make all the difference.

Moreover, if you want to create and sell online courses, you have options for how to format them, where to house and market them, and what to charge. Entrepreneurs create and sell online courses in the form of:

• An eBook that’s available for purchase
• A series of how-to posts or written content
• A series of audio lessons or podcasts
• A series of video lessons

To create and sell online courses, you should consider what you want to teach, who your target audience is, and what would be the best way to teach the content in your course. Here are some things to consider:

• • To create and sell online courses that are purely informational in nature, you might be able to put the content in writing or create a series of podcasts to explain what you’re teaching.

• • To create and sell online courses that are instructional or in the “how-to” category, you might prefer using video, so you can demonstrate key procedures.

Of course, you can also create and sell online courses that use a combination of things. For example, you might write an eBook or create podcasts that you accompany with illustrations or images to show your students what you’re talking about.

Another thing to remember when you start developing online training courses is that your course will need a set curriculum and a clear end point. By the time a student finishes your course, they should have learned everything relevant that you promised to teach them from the beginning.

On the flip side, a membership site is exactly what it sounds like. It’s a website that people pay to join or can be totally free and just a place people can access your online courses in a more structured environment.

Most membership sites do charge a monthly fee. For as long as a member wants access to the site, you’ll collect the monthly fee and have a steady stream of income. Unlike an online course, a membership site has no fixed end point whereas once your course is consumed by your student it’s done.

Some websites have a free section and a paid members-only section. If that’s something you want to do, you’ll need to create a separate members area and provide special content for the people who pay to access it.

As I said before, you may choose to create and sell online courses and include access to a membership site with the course . You could also offer membership as an upsell after someone buys the course you created.

Sound complicated?

I’d be lying if I told you it wasn’t but…

Don’t worry, there’s a better way!

Stay with me! =)

Both creating and selling online courses and selling membership to a site have their advantages. You’ll need to decide which option you prefer.

I know what you’re saying…

I’m a network marketer, why would I want to create and sell online courses or have a membership site? I totally get the confusion. I mean, you’re still trying to sell your company’s products, right?

You coaches out there can skip this part! =)

The Benefits of Membership Sites For Network Marketers 

Think about it…

If you want to set yourself apart as the authority within your company you have to do something to stand out, right.

If you want people thinking you’re the guy they want to sign up with, you gotta think outside the box.

Creating and selling your own online courses in your own membership site is going to take you to that next level in your business, it immediately sets you apart as the authority in your niche.

Here are a few examples of how you could use free or paid membership site platforms:

• Develop online training courses that walk your new recruit through all of the things they need to know to be successful in your company. These are things that you have to keep saying over and over to new recruits any way, having a training you can send them to will free up your onboarding time immensely and make you look like a professional up-line that people feel confident in working with.

• Having a private membership site platform that you can market as a benefit for signing up with you! This is huge!! People will feel assured that they have access to continual support and education AND you can create it so that your recruits can send the people they sponsor to your private membership site. That’s duplication baby!!

• When your network begins to get really big, you can charge a fee to have access to your online training and membership site. Believe me when I tell you that this is what the Top income earners in the network marketing space are doing right now. They call them MEGA TEAMS.

Think about how many up-lines just disappear after you sign up with them or are just never available to help you.

It sucks right!

Because you are offering value through your membership site, more and more people will be likely to choose you and your MLM company to sign up with and you can become the Mega Team, quickly moving up the ranks in your business

You can also use your regular and consistent customer base to make cross-referrals to other products you may have…

…think multiple streams of income here.

Even if they are not interested in joining your biz op, they may be much more open to buying your training if they think it will help them in their business.

If you have a trusted customer base already, many of them will follow your recommendations, helping you gain more profit from helping to build up others through your brand.

Sounds really cool right?

Imagine how fast your network will grow if you had your own membership site and training system.

Best Membership Site Ideas

Ok, coaches, come back!! =)

If you decide that your preference is to create a membership site and charge a monthly fee, you’ll need some ideas for how to do it and what to include in membership. With that in mind,

here are some of the most common membership site ideas.

• Consider offering some free course materials as an incentive to get people to sign up for the paid membership. Think of these materials as a lead magnet or an appetizer – something to show potential members the value of your content to convince them to pay for it.

• Decide whether to host your membership site on your own website or somewhere else. Hosting on your own site will give you the most control over the appearance and operation of your membership site but, may involve a lot more work and headache than letting someone else take care of the details.

• Choose CRM software that includes payment options if you can. However, if you’ve already paid for a CRM that doesn’t, you’ll have to use plugins to get the functionality you need.

• If you plan to create and sell multiple online courses or membership sites, you might want to consider hosting them all from one central location to make it easier to service your members and upsell additional content.

• Choose a system that will allow you to grow your membership site without doing a complete redesign of your site. If your membership site takes off, you’ll need a host with the right tools and bandwidth to handle the traffic.

• Choose a platform that integrates sales and landing pages. Once your membership site and courses are complete and ready to go, you’ll need to have access to opt-in and sales pages to begin driving traffic to your site and offers.

• Gamify learning to make it fun and keep your members, recruits or students motivated to keep learning.

These are just a few ideas. You can create and sell online courses to market to your members, or even provide them free as part of the membership like we discussed earlier.

I encourage you to get creative and find ways to make your membership site aesthetically pleasing, easy to use, and valuable to members. That’s the best way to attract new members, get new sign-ups  and keep existing members coming back for more.

Top Online Course Software

There are many software options you can use to create and sell online courses. Here are a few of the most popular ones.

1. 1. Thinkific allows users to create and sell online courses and market them under their own brand name. It’s got great drag-and-drop menus and multiple customization options. You can create text and video content, give quizzes online, and even create a drip schedule to release your content.

 

1. 1. ThriveCoursesStudio is a platform that allows you to record and launch online video courses for your students. They walk you through every step of the process to create and sell online courses with professional production.

 

1. 1. Udemy is probably the best-known platform to create and sell online courses. It’s not going to help you shoot videos, but they do have lots of guidance to help you create compelling and useful course materials, which you can then sell on their platform.

 

1. 1. Click4Course is an all-in-one platform that you can use to create and sell online courses. You can configure your site for internal training or give members access to all your course content at once.

 

1. 1. Teachable offers more control over where and how you sell your online content than Udemy and has a free trial.

 

 

There are many other platforms to choose from, but these are five that I’m most familiar with if you want to create and sell online courses. They do, however, have their limitations when it comes to the membership side of things as well as lacking in marketing tools and integrations. There’s not a lot of flexibility with these.

As you can see, If you want to create and sell online courses or set up a membership site – or both – you’re not only going to need the right platform and tools to get started, you’re also going to need to know how to market it. You’re going to need to learn the skills to drive target traffic to your courses and membership sites so you can actually make sales.

This next online course software and membership platform that I’m about to reveal is an effective combination of both! And along with that, it teaches you how to get more traffic, leads and sells you need to grow your income stream(s).

This platform will totally take the overwhelm out of building, selling and housing your online training courses and best of all, you can actually get it up and running in just a few clicks!

What??

Yep…

It’s called MLSP or My Lead System Pro!

Let’s first talk a bit about who they are and what they do…

What Is MLSP?

MLSP or My Lead System Pro, is a full marketing system that includes a full library of online marketing, and affiliate marketing training tools and products. It was designed to help home business owners do a better job of attracting leads and running their businesses, so they can attain the financial freedom they desire.

I’ve actually been a member with them since 2010 and it has made it possible for me to build multiple businesses successfully on the net at a time when I had no idea what online marketing was!

Ok, here we go…

MLSP was founded in 2008 by three men. They are:

• Brian Fanale, CEO, who has used the principles of the attraction marketing formula to generate 150+ leads consistently and rise to the top of a well-known MLM company where, in his best month, he earned in excess of $100,000.
• Todd Schlomer, Chief Technology Officer, whose programming and web development skills have helped to make MLSP available to entrepreneurs.
• Norbert Orlewicz, Co-Founder, who spent years struggling to make money in MLM before discovering the attraction marketing formula and using it to earn $250,000 in just one year.

Together, they have assembled a team to make MLSP available to anyone who wants to earn money online, attract fresh leads for any business, and experience true financial independence.

To give you an idea of how much MLSP has done to help entrepreneurs like myself around the world with their attraction marketing formula, here are some numbers to put it in perspective.

• The MLSP system is trusted by more than 135,000 members around the globe – a number they say is growing every day
• Using the MLSP system, members have generated over two million leads and counting!
• It’s one of my steady sources of income and online marketing training.

The people who have used MLSP to succeed were all novices at some point. Like the co-founders of MLSP, they had all experienced frustration and failure before finding MLSP and using the attraction marketing formula.

I know… You’re like, what the heck is attraction marketing! I’m prepared to answer that question right now! =)

What is Attraction Marketing?

Now that you know a little bit about what MLSP is, let’s discuss what their attraction marketing formula is all about.

It might sound confusing or maybe, too good to be true… It’s a simple concept, but MLSP has made it even easier to use by providing the tools and guidance you need to put the attraction marketing formula  to work for you.

MLSP defines attraction marketing like this:

“Attraction Marketing’ is a marketing strategy that ATTRACTS customers and clients to you who already want to buy what you have to offer.”

In more traditional marketing terms, the attraction marketing formula is a system for generating qualified leads- leads you need to sell your online courses. If a cold lead is somebody who’s never heard of you or your product and might not even be interested in it, a qualified lead is someone who is actively looking for a product like yours and is ready to buy it.

As you can see, It’s obvious why any company would rather have a qualified lead than a cold one, right?. With a qualified lead, you’ll do less work to close a sale, preserving your valuable time to do other things.

The Attraction Marketing Formula has seven basic steps. Here they are:

BRAND YOU. The first step is creating a powerful brand for you, because when people seek products online, they’re looking for a leader – not just a product.

DEFINE AUDIENCE. Next, you must define the audience looking for your product. You can’t market effectively if you don’t even know who you’re talking to.

UNDERSTAND AUDIENCE’S CHALLENGES. Identifying your audience is essential, but so is understanding them on a deep level. Research can help you uncover their dreams, challenges, pains, desires, questions, and problems.

CREATE CONTENT THAT ADDRESSES AUDIENCE’S CHALLENGES. How do you attract qualified leads? A big part of the answer is creating compelling and actionable content that directly addresses your audience’s challenges.

BUILD RELATIONSHIP WITH AUDIENCE. Your content is important, and mostly because it can help you build a trust relationship with your audience. The more you engage with your audience by answering their questions, responding promptly, and building authority, the more they’ll trust you – and be ready to buy from you.

UNCOVER THEIR PAIN AND PROVIDE PAIN KILLER. Through talking to your audience, you can identify their most common pain points and provide the solution – your product.

EMBRACE MULTIPLE INCOME STREAMS. The final step is to sell your audience – not just once, but many times. Once people accept you as an authority, they’ll buy your online courses and any other products you recommend. Multiple income streams are the key to financial freedom.

MLSP sums up the attraction marketing formula with the three things you should be doing every day to grow your business as B.E.S – that’s BUILD – ENGAGE – SELL.

It sounds simple because it is. And yet, most of the people who try to start an online business fail because they don’t use the attraction marketing formula to get the qualified leads they need.

Here it comes…the good stuff!! =)

What Do You Get as a Member of the MLSP Marketing Formula?

As I said earlier, MLSP provides a combination of tools and training to help you turn your home business into a success. The tools available include:

• The MLSP Customer Relationship Management (CRM) software, with the capability to handle a minimum of 1,000 contacts
• The Funnelizer, software that helps you build a foolproof landing pages and sales funnel to generate leads and make sales
• Live Weekly Lead Generation training to help you put the principles of attraction marketing into practice and grow your business
• The MLSP SITES WordPress based blogging platform, the most complete blogging platform on the market
• Autoresponder integration tools
• Media creation tools
• The MLSP Business Center. We’ll talk more about that one in a sec. =)

That covers the marketing tools you’ll get, but you’ll also have access to MLSP’s comprehensive suite of training materials. These include:

• 46 training courses on social media marketing, blogging, and prospecting
• MLSP done-for-you marketing campaigns to get leads on your list fast
• Bonus marketing guides and PDFs
• New member orientation webinars
• Instant access to the MLSP Facebook group and MLSP community
• Help through MLSP’s Global Help Desk
• Free access to the MLSP blog, with tons of useful and actionable information about how to improve your marketing and increase your profits

In other words, MLSP is a complete marketing system that’s designed to give entrepreneurs everything they need, from storage and email integration to CRM software and more, to help them grow their businesses.

But, the most amazing part that I’ve been leading up to within MLSP’s marketing platform is their new Business Center!

The first of its kind combined with necessary marketing training and online marketing tools, MLSP has made the ability to create and sell online course in your very own membership site, branded to you, super simple and stress free.

Imagine…

• No more struggling to find the right platform to house and sell your products.
• No more overwhelm from the “Techy Stuff”; trying to piece together a complete system.
• No crazy plug-ins to install
• No expensive developers to hire
• No more feeling that you want to give up!

Remember in the beginning I told you I totally put off creating my own products because of all of the hassle it can cause? Well, technology has made some things easier but it still takes a lot of man hours to put it all together.

The MLSP Business Center eliminates that problem completely.

Very exciting times for those who are ready to stand up as a leader and start creating their own online courses and membership sites.

You’ll be able to do everything those other Online Course creation Software platforms can do and much, much more!

I’ll let the video tell the rest of the story! Take a look at what the leaders are saying about the Business Center

Click here to watch the free 6 part training video that uncovers The Brand NEW MLSP Software Innovation that Now Allows You To…

P.S  If you're feeling stuck in your business even after you did everything your upline told you to do... Take a minute to Check out my 3 Step Marketing Blueprint to learn how to start marketing your business without feeling like a pushy salesman. CLICK HERE TO WATCH

"As an introvert entrepreneur I don't particularly enjoy chasing strangers online, networking events, talking about myself on social media or anything else you can think of that involves selling! But, because I learned how to market online the right way, I don't have to do those things."

↓Check Out More. Comment and Share↓