The IMS Method: 3 stages to success
Marketing Essentials for every stage of your business
stage 1
stage 2
stage 3
The first stage of your business is to get Seen and Heard!
One major mistake that most new marketers make is that they don’t start increasing their visibility first before they begin trying to sell their products. The result: They get ignored. Design is an important element for your brand visibility.
BRANDING 101 E-COURSE
Branding is hands down the most important part of your business strategy! Without a magnetic personal brand, you will find it difficult to get people to notice you or take you seriously. You find it a struggle to know what to say that will get people to buy your product or join your opportunity. This free ecourse is the basics to get your brand up and running.
CANVA.COM
So here’s the low-down… Your Brand Design is one of the elements that capures attention. Canva is a free graphic-design tool website, with an easy to use drag-and-drop interface and provides access to over a million photographs, graphics, and fonts. It is used by non-designers as well as professionals. Create gorgeous designs with Canva
Canva is a free graphic-design tool and now Biz Template Babe has made creating your social media designs and blog images a breeze using Canva! Canva has some great templates but sometimes it doesn’t quite hit the mark for online marketers. From email templates and lead magnets to social media post designs, Biz Template Babe has made it so easy to get your designs up quickly and still look beautifully and professionally made.
99 DESIGNS
99 designs offers professional Logo designs customized for $99 from the #1 online design marketplace. 99 designs gives you access to dozens of unique logo design concepts created by professional designers.
JING/SNAGIT
You’ll get a lot of use out of this free tool! Jing/Snagit by Techsmith, is simple way to start sharing images and short videos of your computer screen. Capture any image and save it to your computer quickly and easily. You can even add some simple text to your images. This is definitely a staple in my tool kit for easily sharing my brand.
PICMONKEY
Besides using Photoshop, PicMonkey is what I like to use to edit my photos as well as create some designs from scratch. With PicMonkey you can add filters, frames, text, and effects to images with their free online photo editing tool. They’ve also recently added templates that you can use similar to canva. There is a free and paid version you can take advantage of.
Room
The Luxury Suite
stage 1
stage 2
stage 3
Content is the Fuel That Drives Your Business Upward
The bulk of your business will be in producing value packed content for your ICA; Ideal Client Avatar. Here are some tools to help you with your content creation.
Room
The Luxury Suite
stage 1
stage 2
stage 3
Making Sales Starts with Planning!
There is an art to selling without feeling like you are selling. These are the tools that make selling easy and automated!
Content is the Fuel That Drives Your Business Upward
The bulk of your business will be in producing value packed content for your ICA; Ideal Client Avatar. Here are some tools to help you with your content creation.
WORDPRESS.ORG
WordPress.org, not to be confused with WordPress.com, is a self hosted software platform you can use to create beautiful websites or blogs. It’s easy to set up and offers an extensive support forum to help you along the way. Over 60 million people (myself included) have chosen WordPress.org to power their online real estate.
GODADDY
Once you’ve decided that you are ready to dive into owning your own blog /website, your first step is to purchase a domain name. Go Daddy is pretty much the go to standard right now for online professionals. They provide top notch domain registration and they are very economical. Not so good with hosting, however.
HOSTGATOR.COM
HostGator is a leading provider of secure and easy website hosting services! Buying your own hosting service will ensure that you are in control of your site at all times! Hostgator is extremely flexible, inexpensive and provides excellent service and support to make sure you get up and running quickly and easily. Get started Here!
CAMTASIA STUDIO
Another TechSmith production. Camtasia Studio is a video-based screen capturing software program. It is analogous to using a video camera to record your screen. However, unlike using a video camera, the software is installed on your computer, so your screen captures are directly recorded to a digital video format with higher quality audio. Capture power point presentations using the entire screen format, a specific window, or user-defined region. Screen capture videos can be recorded with or without voice narration, and can also be uploaded to YouTube.
ENVATO
One of my guilty pleasures, Envato offers a wide range of products to customize your websites and allow you to tap into your creative side. Here’s the description from their site:“The Envato Marketplaces are home to thousands of talented designers, developers and creators of all kinds, who sell a huge range of digital goods and assets to start producing amazing content of all kinds.
BITEABLE
Everyone loves to watch videos and it is a great seller tool! Biteable allows you to easily create awesome, pro-quality explainer videos in the time it takes to drink a coffee! It’s super fun too!
SPLASHEO
Splasheo is my go to for my video intros and outros! They have video creation done for you services, or you can use their many templates to get started in creating professional looking videos!
WAVE VIDEO MAKER
Wave.video is an incredibly easy to use online video maker for creating marketing and social videos in minutes. Instantly resize your projects and ads to 30+ popular formats, optimized for every social platform.
POSTPLANNER
This is a Facebook app that lets you schedule your posts. Also has a bunch of suggested post topics to help you figure out what to say and share. This is one of my favorite tools and has saved me hours of time. You can set all of your postings at one time for the entire week. Set it and be done with it so you can concentrate on your profit generating tasks.
Making Sales Starts with Planning!
There is an art to selling without feeling like you are selling. These are the tools that make selling easy and automated!
Master The Sales Discovery Call
Grab my FREE Copy of “Selling Made Easy! Master The Discovery Call” We’ve all heard about them. Some of us even dread doing them. But the truth is, discovery calls are a valuable, and essential, part of the sales process. It’s fast, easy and converts like gang-busters! Even if you hate talking on the phone!
CLICKFUNNELS
ClickFunnels is the nextgen in leadpages; the most important tool for entrepreneurs marketing online. It is an amazing and simple way to create professionally BRANDED squeeze pages, landing pages, video sales pages, membership sites, payment portals and a whole lot more! In fact, you can run your whole business on the ClickFunnels platform. Experienced marketers have touted Clickfunnels as the “Million Dollar Funnel Producer!”.
AWEBER
Aweber is an online auto-responder service that marketers use to build their lists of subscribers via a sign up form on their website. From this system, emails are sent regularly to promote products and services. This allows you to cultivate those relationships and brings to your subscribers your opportunities 24/7. This is how you can be making money while you sleep!
OPTIMIZEPRESS
Optimize press is a theme or plug in for WordPress that gives you the ability to created killer looking squeeze pages, launch pages, membership sites, and blogs! No technical skills or HTML programming needed. The software is extremely easy to use and a bit addictive, I must say….it’s fun! When you really begin to understand selling online, you’ll be glad you invested in this little gem. It’s a One time cost which frees you of spending thousands in monthly fees.